Our custom solutions maximize patient and business impact for our clients in the medical device, diagnostics and pharmaceutical industries.

Marketing enables the ultimate expression of your product - and of your brand. Successful products are supported by well thought out and data-based marketing strategies and tactics. The dd+p group will help you gather and analyze the right data. Next, our practical commercialization experience will help you develop the strategies you'll need for a successful product launch, to find new outcomes for current products or penetrate existing markets in new ways. In short, evidence-based marketing.

  • segmentation / targeting / positioning
  • product launch planning
  • marketing strategies
  • communication strategies
  • competitive and landscape assessments
  • sales force planning
  • brand management
  • promotion strategies
  • pricing strategies
  • procedure assessments
  • reimbursement strategies
  • promotional claims
    (identification & development)



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